Glossary

Carbon Consciousness & The Live Music Experience

Carbon Consciousness & The Live Music Experience

Carbon Consciousness & The Live Music Experience

by Danielle Pingitore, Marketing Operations Manager | September 26, 2019


The beautiful force and power of vocals. The inspiration in the effortless contrivance of instruments. The warmth of harmony and expression. The transcendent, uplifting magic of performance, which embodies it all. Music, a layered masterpiece, a universal language that speaks, heals, dreams, and resonates in one way or the other.

Music has always played an indispensable role in my life. During every weekend road trip of my childhood, the concert in the car to the destination was half the fun. From Janis Joplin, Grateful Dead, and The Temptations to Neil Young, Eric Clapton, and Alanis Morissette, each song or artist ties into the memories of my youth, evoking a distinct feeling of nostalgia.

As I grew into my early 20s, live music became a favorite hobby of mine. I traveled near and far for music, even though it was at the ease of my fingertips. For me, music was and will always be so much more than pressing play. The all-encompassing brilliance of music is what makes it special – seeing, hearing, feeling. It’s surrounding yourself with people who are all there for the same reason you are – to celebrate the live music experience.

It wasn’t until my late 20s that I began picking up on what goes into creating these live music events for artists and fans of music around the world. At this point, I was attending 15-25 concerts a year. I started thinking about the amount of fuel burning into the atmosphere while approaching traffic to the venue, the number of tickets printed, scanned and thrown away, and the energy and power needed to produce flawless sound and lighting for 10,000+ people to enjoy. I began to see excess and waste where I once saw only joy and camaraderie.

After joining ClimeCo in mid-2018, I became more conscious of the environment and how impactful carbon is. I felt like the universe was working in my favor because months later, we were in contact with one of my all-time favorite bands, Pearl Jam, whom I had gone to see in Philadelphia two years prior on their 25th Anniversary of Ten Tour. Pearl Jam ended up working with us to mitigate their 2018 European and US Tour’s carbon footprint through an Alaska-based forest preservation project, Afognak Island. They care about preserving and protecting wildlife, forests, oceans, and our planet. They didn’t have to go the extra mile to do this, but they did. Isn’t that incredible? 

A few months later, a fan tweeted Stephan Jenkins of Third Eye Blind on Twitter, nudging him to do the same by referencing Pearl Jam’s initiative. Days later, Stephan’s team got in touch with us to discuss mitigating the emissions for their upcoming 2019 Summer Gods Tour with Jimmy Eat World and Ra Ra Riot. He accepted the Twitter fan’s challenge and wanted to raise the bar by including the carbon footprint of the fan travel to each stop of their tour.

This past August, Bill Flederbach, ClimeCo’s President & CEO, and Dan Linsky, VP of Voluntary Markets, asked me to join them at Third Eye Blind’s final tour stop at the FivePoint Amphitheater in Irvine, California. Fast forward to that evening: Stephan Jenkins, lead singer, songwriter, and guitarist, announced mitigating the carbon footprint for the entirety of fan travel for their 2019 Summer Gods Tour on top of mitigating the tour itself. About halfway through the setlist, Stephan honored ClimeCo by inviting Bill and Dan onstage and presenting them with a Silk Floss Tree, which would be planted at FivePoint Amphitheatre as a continued reminder of ClimeCo’s support. It was a magical, feel-good moment. I felt immensely gratified to be recognized for the work we had put into this fantastic cause.

Music unites us all. Why not unite to make it cleaner for our planet? Why not nudge and call on other artists to do the same as Pearl Jam and Third Eye Blind? Let’s open their eyes, educate, and inform them that carbon mitigation is an option. Let’s tell them how much we care. And let’s convince them they should too.

Photo by Stephen Albanese

About the Author

Danielle Pingitore  joined ClimeCo in 2018 and specializes in optimizing ClimeCo’s brand and developing future marketing efforts. She leads our digital marketing implementation by analyzing data, monitoring trends, strategically planning for future marketing execution, and spearheading digital marketing content – taking ClimeCo’s brand to the next level. Dani holds a Bachelor of Science in Business Administration with a concentration in Marketing and a Certificate of Recognition in Advertising through Kutztown University. Dani loves music and enjoys attending concerts and festivals, traveling, river tubing, cycling, working out, and spending time with loved ones.

Check out Dani’s other blog, Five Ways To Reduce Your Household Emissions, by clicking here.

Pearl Jam Mitigates 2018 Tour Carbon Emissions with ClimeCo

Pearl Jam Mitigates 2018 Tour Carbon Emissions with ClimeCo

NEWS RELEASE
FOR IMMEDIATE DISTRIBUTION
CONTACT
Nancy Marshall, SVP, Marketing
+1 484.415.7603 or nmarshall@climeco.com

Pearl Jam Mitigates 2018 Tour Carbon Emissions with ClimeCo

Pearl Jam Band Picture

October 17, 2018 (BOYERTOWN, PA) – ClimeCo is pleased to announce that Pearl Jam will voluntarily mitigate an estimated 3,500 tons of carbon dioxide produced by their 2018 European and US tour dates through an Alaska-based forest preservation project.

“We are so thankful for the example Pearl Jam sets when it comes to offsetting the greenhouse gas emissions that result from their concert tours,” said Dan Linsky, VP Voluntary Markets at ClimeCo.  “As a longtime fan of their music, I am thrilled to be working with them to support the Afognak Forest Project.”

This Alaska-based offset project is the first of its kind in the region and supports conservation work on Afognak Island which is home to a coastal temperate rainforest with old-growth trees that are between 180 and 250 years old, plus a regrowth of new trees from the past 30 years.  Together, these new and old forests create the potential for absorbing millions of tonnes of carbon dioxide from the atmosphere.

The project will help to protect this area from logging and other potentially destructive practices on the land to preserve its ecological value and nature.  It also preserves the habitat for many important animal species, including Roosevelt elk, the Kodiak brown bear, red fox, river otter, weasels, five species of Pacific salmon and the bald eagle.

Afognak Forestry Project

“As a band, it’s important for us to be accountable for the pollution we create.  Since 2004, we’ve invested in projects around the world to mitigate the CO2 emissions caused by our tours.  This investment is for a verified offset project intended to protect and manage the forests on Afognak, and keep Alaska wild,” said Stone Gossard, Pearl Jam’s lead guitarist who manages the band’s carbon mitigation projects.

The project on Afognak Island has gone through the rigorous assessment process of the Verified Carbon Standard (VCS), the world’s leading voluntary carbon accounting framework, managed by the non-profit organization Verra.  Through this process, independent experts use the VCS to verify the environmental integrity of the emissions reductions and removals that the project has generated.

Pearl Jam has calculated and offset their tour-related carbon dioxide emissions since 2003. You can view the band’s carbon mitigation history on their website.

Pearl Jam, Stone Gossard, Eddie Vedder

ClimeCo is a leader in the management and development of environmental commodities.  They maintain a diverse portfolio of offsets to meet their customers’ volume, project, and geographical diversification criteria. ClimeCo is proud to support this great Alaskan forestry project and offer forestry offsets to their customers.

ClimeCo is a respected global advisor, transaction facilitator, trader, and developer of environmental commodity market products and related solutions. We specialize in voluntary carbon, regulated carbon, renewable energy credits, plastics credits, and regional criteria pollutant trading programs.  Complementing these programs is a team of professionals skilled in providing sustainability program management solutions and developing and financing of GHG abatement and mitigation systems.

For more information or to discuss how ClimeCo can drive value for your organization, contact us at +1 484.415.0501, info@climeco.com, or through our website climeco.com. Be sure to follow us on LinkedIn, Facebook, Instagram, and Twitter using our handle, @ClimeCo.